This is my
18th year online as a trusted consumer advocate.
I don't sell carpet, and my online articles and
unbiased carpet information is free to everyone. I created
the AbcCarpets.com Carpet Information Network to help consumers choose
new carpet wisely, to have a successful carpet buying experience, to save time
and money, and to learn how to avoid
common carpet scams. To be completely successful buying new carpet, I believe
that consumers must have unfettered access to complete, honest and accurate carpet information.
know how to select a carpet & pad that meets
their needs and goals, have it installed properly
and get a fair & square deal. Selecting new carpet is not as easy as it sounds and
it's more difficult today than ever before. Most homeowners don't take the time to learn how to
choose new carpet wisely, and without honest and
accurate information homeowners often select the
wrong carpet, overpay or get a bad installation job.
how to properly select the right carpet at a great price is very important, but
from a reputable carpet dealer is perhaps the most critical factor of all. As
with any major purchase or investment, homeowners deserve first-class service before, during,
and especially AFTER the sale.
my 30+ years in the carpet business, I have encountered so many dishonest, unreliable
and untrustworthy Carpet dealers. Some Carpet dealers only care about making
huge profits and will use deceptive or misleading advertising to lure you in. While I can't point out all
the bad Carpet retailers in America, I can tell you which Carpet dealers I recommend.
I started my Consumers Carpet Information project back in 1998, my readers have
wanted to know who I recommend they buy from, that's why I finally decided to put together my own special list of
Dealers across America. It's taken me years to compile my list
and I still work on it every day.
High Cost of Retail Carpet Advertising
know you have watched thousands of TV commercials from many carpet and flooring
retailers. Those TV ad campaigns cost a fortune. The Big Box retailers have
deep pockets and they advertise relentlessly. They keep track of their responses to
dtermine one important fact: How much does each new customer cost us?
example, If a big box store like home depot spends $5,000 on one TV commercial and it yields 20 new
customers, then the cost per customer is $250. This is a realistic advertising
cost for many carpet retailers. Once they figure out exactly how much it costs
to attract each new customer they can then adjust the price of their products
to offset their advertising costs. The more they have to spend to attract new
customers, the more they have to charge YOU for the products they sell.
is Carpet Advertising Cost important for homeowners to know?
small display ad in the yellow pages can easily cost a carpet retailer or
dealer $1000 per month or more.
Newspaper ads and direct mailing are costly too and rarely yield good results.
I ask my preferred dealers to help me out with my operating costs by asking for a
small yearly membership fee, it's usually about $33 per month. If I refer just 10
people per month to one of my preferred carpet dealers, each new customer I
refer will cost them less than three dollars. Did you get that? 3
Being listed in my
Preferred Carpet Dealer directory helps my preferred dealers save a ton of money on
advertising costs and in return most agree to honor my discount coupon to give
up to $100 off new carpet for my referrals. When
you mention that I referred you, it lets them know that you are a preferred customer and they are more than happy to provide you with their absolute best deal! Does this make sense to you?
It should! This is why it is so important for you
to buy from one of my preferred carpet dealers and to be sure to mention that
I referred you!
want you to rest assured that I won't make a dime from your carpet purchase no
matter who you decide to buy from. In fact, most of my preferred dealers have
agreed to honor my coupon to say thank you for your business and
because I help them reduce their high cost of advertising! It is a win-win
situation for everyone!
who I recommend near you!
Carpet Retailers Don't Care About You! They
Just Want Your Money!
carpet retailers use sneaky sales tactics to trick you out of your hard-earned
money and may sell you carpet that does not meet your needs. Many carpet
salespeople lack sufficient product knowledge and experience and may steer you in the
wrong direction. I believe that it is very important that you only buy carpet
from experienced, locally owned carpet dealers who have experienced and knowledgeable
salespeople. I personally locate each and every carpet dealer in my directory and only place
those on my list of Preferred Carpet Dealers who meet my guidelines and requirements.
My Preferred Dealers - Print
my Discount Coupon and tell them I referred you!
visit any Carpet Dealer from my list of Preferred Carpet Dealers please let them know that you
found their business listed in my Preferred Carpet Dealer Directory (at
AbcCarpets.com or CarpetProfessor.com) to ensure that
you get your absolute best deal. I want to hear about
your experiences with any carpet dealer you choose to buy from and I welcome
your feedback, comments and suggestions.
my Carpet Buying Guide to learn how to make wise and informed choices!
Before you begin shopping for carpet, be sure you have read my instant download ebook
so you are a knowledgeable carpet shopper. It contains everything you need to
know about buying carpet wisely and reveals dozens of insider secrets that are
guaranteed to save you time and money! And as a Special
Bonus just for ordering my ebook, you can email me as often as you
like and I will do my best to answer any carpet buying questions you may have along
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will make all year! Order My Carpet Buying Guide ebook